Ghanaian rap artiste Sarkodie has made it an entry on Billboard’s Social 50 Chart.
The multi-award-winning rap artist debuted at number 48 on the chart on the week of April 18, 2020, joining others including Rihanna, Gucci, Megan Thee Stallion and a host of other renowned music stars from around the world.
Sarkodie’s entry unto the charts makes him one of the first African artists to make it to the list.
With over 8 million followers across the 3 major social media platforms (Facebook, Twitter, Instagram), Sarkodie remains one of the most active Ghanaian celebrities online.
With the recent coronavirus pandemic, Sarkodie has been extra engaging with the introduction of Behind The Hitz, a social media campaign that has seen several renowned Ghanaian producers spend hours on Instagram playing their records to the world.
He also got the world talking when he released a new diss single Sub Zero which took shots at a number of Ghanaian musicians.
Sarkodie’s recently released album Black Love has also had almost 8 million streams on Audiomack alone.
About Billboard Social 50 as curled from Wikipedia
The Billboard Social 50 is a popularity chart which ranks the most active musical artists on the world’s leading social networking services.
Its data, published by Billboard magazine and compiled by Next Big Sound, is based collectively on each artist’s weekly additions of friends, fans and followers, along with artist website views and streaming media.
Bill Werde, the former editorial director of Billboard, called the Social 50 “yet another step” in the evolution of the magazine and “important response to our changing times”.
The chart initially only retrieved its data from YouTube, Vevo, Facebook, Twitter, Myspace, and iLike to create its ranking, but in November 2012 was expanded to include SoundCloud and Instagram.
Data from Vine and Tumblr were added to the chart in June 2015.
The Billboard Social 50 was launched on December 11, 2010. The first artist to reach number one on the chart was Barbadian singer Rihanna.
Since debuting, she has spent a total of 21 weeks at the top of the chart. BTS holds the record for the most weeks at number one, with 174. Canadian singer-songwriter Justin Bieber follows with 163 weeks at number one.
On October 2016, the South Korean boy band BTS landed the number one spot on the Social 50 chart, becoming the second K-Pop act, after Psy, to reach first place on the chart. They currently also hold the record for the most consecutive weeks at number one, with 144. Following her death in December 2012, American singer Jenni Rivera became the first and only artist to top the chart posthumously.
Since its launch, 20 artists have reached the top spot on the Billboard Social 50. Three of these artists—Rivera, Skrillex and Justin Timberlake—have only reached the spot for a single week.