Presented by Ebro Darden and features music and voice notes from some of Africa’s biggest artists, Apple Music has, on Tuesday, April 21, at 1pm PT, launched a Beats 1 Africa Now playlist show which correspond with the Apple market expansion into the continent and other parts of the world.
The playlist show is an hour special where Apple Music chooses selected tracks off the playlists and get the chosen artists to send voice notes talking about their tracks. According to a press release from Apple Music, the show will feature Africa’s biggest superstars from across the continent as well as key artists from the new African markets on the episode.
The dynamic playlist currently highlights South African R&B star Elaine, who’s on the cover and contextualized in the playlist’s description. Songs by the likes of Stonebwoy, Darko Vibes, Oxlade, Nasty C, DJ Neptune, Falz, 2Baba, DJ Zinhle, Burna Boy, Rema and many others made special appearance on the playlist.
Apple Music recently announced 52 new countries it is now available in, with 25 of them being African countries. They include Angola, Tanzania, Algeria, Côte d’Ivoire, Democratic Republic of Congo, Senegal, Namibia, Rwanda and several others, bringing the total number of countries where the service is available to 38.